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Intellicig France launches major retail campaign

Our partners at Intellicig France have been fine-tuning their systems and structures to launch a national retail campaign targeting 30,000 pharmacies and 38,000 tobacco retailers in France.

The campaign began on the 1st May and will be supported by a team of company representatives visiting stores to introduce the Intellicig electronic cigarette concept to them.

To support the retail launch, Intellicig France has invested heavily in its web presence and SEO programmes, along with refurbishment of their distribution facility, ensuring the company can focus on the key objectives and has ample resources to grow quickly.

Before launching Intellicig France, Yassine Chaib, the Managing Director, spent six months working in the UK head office to fully understand the product and the selling mechanisms we have developed, putting Intellicig France in an ideal position to capitalise on the French market.

The sales team will focus on the unique point that all Intellicig Refills are manufactured in their own Bioscience facility in Manchester UK, overseen by the laboratory manager David Lawson, who is himself a Graduate Biochemist. David said, "Electronic cigarette users have a right to know what they are inhaling. Intellicig are the only company to employ on-site HPLC batch-testing techniques and to wholly manufacture the nicotine liquid and Refill Capsules in the UK, ensuring quality and consistency, which in turn instils confidence in the end user."

Intellicig is now sold in 22 countries world-wide and in over 4,000 retail outlets in the UK alone.

If you would like to stock Intellicig in the UK, please contact our Retail Channel Manager, faythe.halsall@intellicig.com

or if you would like to stock the Intellicig in France please contact Jean-Louis, jean-louis.conte@intellicig.fr

Other International retailers please contact our International Trade Manager, suzanne.aldred@intellicig.com